I don’t know too much about logo design, since I focus most of my time with magazine design and web design, although I will try to list some things I’ve learned.
Effective Logos…
- …are distinctive
- …are visible
- …are usable
- …are memorable
- …are universal
- …are durable
- …are timeless
- …do not sell, only identifies.
- …derives its meaning from the quality of what it symbolizes
Here are a two of my more successful logos. I’d be interested to hear your thoughts on branding/logo design. Leave me a comment!












